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Digital Account Manager

24/01/2025
PermanentBelgiumRemote
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Description du poste

We are seeking a skilled professional to join our team as an SEO Specialist. The ideal candidate will be responsible for enhancing our online presence and driving organic traffic to our website. Key responsibilities include:

  • Conducting keyword research to identify opportunities for content optimization.
  • Implementing on-page SEO strategies to improve website rankings.
  • Analyzing website performance using tools like Google Analytics and Search Console.
  • Developing and executing link-building strategies to increase domain authority.
  • Staying updated with the latest SEO trends and algorithm changes.
  • Collaborating with content creators to ensure SEO best practices are followed.
  • Monitoring and reporting on SEO performance metrics to track progress and effectiveness.

The successful candidate will have a strong understanding of SEO principles and a proven track record of improving search engine rankings.

Description du profil

We are seeking a dynamic individual who excels in communication and collaboration. The ideal candidate will:

  • Demonstrate exceptional verbal and written communication skills, ensuring clarity and understanding in all interactions.
  • Engage effectively with team members, fostering a positive and productive work environment.
  • Adapt communication style to suit diverse audiences, making complex information accessible to all.
  • Listen actively to feedback and ideas, valuing contributions from colleagues and stakeholders.
  • Exhibit strong interpersonal skills, building rapport and trust with clients and team members alike.

If you are passionate about effective communication and want to make a difference, we encourage you to apply!

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Opportunités similaires

Marketing, PR and Communication
30/04/2025

Content Manager

About the RoleGentis Group is seeking a creative and strategic Content Manager to lead content initiatives across our four key brands: Gentis, Homini, Wiggli, and Gentis Academy. This role is pivotal in shaping our voice, strengthening our market presence, and delivering value-driven content tailored to recruiters and, secondarily, job seekers in the talent and staffing industry.You will oversee the end-to-end content lifecycle—from ideation and production to distribution and performance tracking—while ensuring each brand's identity is distinct, engaging, and aligned with our group mission.Key ResponsibilitiesContent Strategy & PlanningDevelop and own a comprehensive content calendar for all four brands.Create and execute multi-channel content strategies targeting recruiters and jobseekers.Align content with business goals, brand positioning, and audience insights.Content Creation & ExecutionGenerate high-impact content ideas and lead the creation and repurposing of materials across our brands, covering topics like industry trends, hiring tips, legal insights, surveys, and more.Ensure consistency in tone, style, and brand-specific voice across platforms and formats. Source and coordinate a team of freelancers for design, copywriting, podcast editor to ensure high-quality content production.Deliverable2 newsletters per month per brand (total of 8/month)3 social media posts per week per brand on Linkedin and Meta2 Employee advocacy specific content per week per brand on LinkedinOrganic job offer advertising on Meta and TikTok2 podcasts per month and snippets productionPodcast Content ManagementManage the editorial calendar and content distribution for “Le Mouton à Cinq Pattes”, our signature podcast.Collaborate on episode themes, guest selection, and publishing timelines.Generate snippets of each episode : Social media clips (30–90 sec highlights for LinkedIn, Instagram Reels, TikTok)Visual quotes or audiograms with captionsTranscription-based pull quotes for carousels or blog postsNewsletter teasers linking to full episodesEmployee Advocacy ProgramManage the employee advocacy strategy across all brands.Generate ready-to-share content for employees to publish on their own networks (especially LinkedIn).Establish and maintain posting cadences, ensuring timely distribution across the team.Track and analyze the impact and ROI of employee-driven content initiatives.SEO & AnalyticsLeverage SEO best practices to boost content visibility and engagement.Monitor and report on content performance across platforms.Continuously optimize content based on analytics, audience feedback, and trends.Community EngagementCollaborate with Talent and Sales teams to gather insights and ensure messaging aligns with audience needs.Foster community interaction through engaging content formats like polls, videos, carousels, and Q&A.

PermanentUnited Arab EmiratesOn site
Marketing, PR and Communication
28/11/2024

Native Digital Director of Performance

Company OverviewJoin one of the world’s largest and most prestigious marketing agencies, renowned for driving innovative campaigns and delivering exceptional performance results for leading global brands. This is your opportunity to make a significant impact in an organization that values creativity, data-driven strategies, and excellence.Role OverviewAs the Native Digital Director of Performance, you will lead the performance marketing efforts, driving measurable results through data-driven campaigns, audience insights, and cutting-edge strategies. You will oversee all aspects of paid media, with a particular focus on native advertising platforms, ensuring the delivery of impactful campaigns that align with clients' business objectives.Key ResponsibilitiesStrategic LeadershipDevelop and execute comprehensive performance marketing strategies with a focus on native advertising platforms (Taboola, Outbrain, etc.).Align performance goals with overall marketing objectives and client KPIs.Lead cross-functional teams to ensure seamless campaign execution.Campaign Management & OptimizationOversee the end-to-end management of native advertising campaigns.Monitor performance metrics, conduct data analysis, and refine strategies to maximize ROI.Identify opportunities for A/B testing, retargeting, and personalization to improve engagement and conversions.Client EngagementAct as a trusted advisor to clients, providing insights on campaign performance and recommending optimizations.Partner with account management teams to ensure client satisfaction and retention.Team DevelopmentLead and mentor a team of performance marketers, fostering a culture of excellence and continuous learning.Provide training on emerging trends, tools, and technologies in native advertising.Technology & InnovationStay abreast of the latest tools and platforms in the performance marketing landscape.Drive innovation by integrating new technologies and methodologies to enhance campaign effectiveness.Reporting & AnalyticsDeliver detailed performance reports to internal stakeholders and clients.Translate data into actionable insights to inform future strategies.

PermanentSaudi ArabiaOn site

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